Tesla Motors Sets Up Pop-Up Shops Around U.S.

Tesla has introduced pop-up shops to expand its reach in America and attract more people.

Tesla Motors has taken an initiative to promote its devices. It is visiting different parts of the third most populated country with a group of popup shops that would give an opportunity to the U.S. customers to try its devices first hand. Pop up shops are known for often offering a chance to various retailers to experiment with brands and access customers to whom they might not be able to reach otherwise. For the automaker, such shops might play a role in extending audience and improve awareness regarding the prototype of powered automobiles.

Tesla News affirmed that the carmaker’s pop-up shops would be offering their services in different parts of USA during the three months starting from October and ending in December. The first appeared in San Antonio, Texas, on October 16, and will continue to serve customers till December 27.

In October, shops would also be opened in a number of other regions, such as New York and Newark, Annapolis, and Pittsburgh. In November, the company would move to the west coast, establishing shops in Tucson, Santa Monica, Las Vegas, and California amongst others.

Tesla news today informed that because the South African born entrepreneur‘s enterprise does not sell through automotive dealers, these shops would let it expand into the retailing field. Depending on the venture’s success, the company could be encouraged to establish more shops in the coming years.

In December, the electric vehicle pioneer’s pop-up shops would have been established in 29 different cities of the U.S., offering a chance to many consumers to test Tesla cars in time for the vacation season. As far as vehicles are concerned, it is quite essential for customers to use the product themselves, and the locations provide a simple way to let them do so.

Tesla Motors news exclaimed that other branded vehicle manufacturers have established temporary shops to reach consumers residing in different parts of the globe. For example, previously this summer, the British automaker Rolls Royce gave wealthy consumers an opportunity to test its vehicles and learn more about the company in a comfortable environment on the coast of Sardinia, Italy.

The European carmaker’s summer studio was witnessed on the Promenade du Port in Porto Cervo, Sardinia, and a luxurious destination famous amongst extremely rich tourists whose yachts are moored in the port. By organizing high-class promotions and events in localities that are already appealing for rich consumers, Rolls Royce located itself to connect with those customers in a comfortable environment that attracted them.

Tesla’s extensive network of popup shops around the largest economy would ensure that customers in various different regions could test the powered vehicles for themselves. Experts appreciate the endeavors of the company and expect that it would successfully attract more people.