IBM Lures European Businesses Through Its Services

IBM is proving to be useful for European companies due to its offerings and services.

International Business Machines (IBM) Corporation is proving to be useful for European businesses. IBM news reported that growing ventures and startups are interested in employing the corporation’s services for delivering highly advanced services and accelerating cloud based models. By making use of the IBM’s SoftLayer and Cloud’s Bluemix, companies are growing their business in a number of fields, including public safety, gaming, and healthcare.

IBM news today informed that the corporation’s Assistant Vice President, IT Services, IDC CEMA, Vladimir Kroa, has stated that in Eastern and Central Europe, funding of cloud services, which encompasses hybrid, private, and public cloud, is increasing and is far exceeding the growth rates of conventional high-tech delivery models. He further added that cloud delivery along with new technologies and delivery models, such as social media, big data/analytics, and mobility is about to become a de facto commercial platform and needs a new purchasing approach.

IBM breaking news affirmed that with the employment of hybrid cloud technology, external and internal resources are becoming integrated. A number of enterprises have employed IBM Cloud, which helps them to benefit from experience and tools necessary to enter new markets, such as Cl Games, Navigine, Kodarna, Telemedi.co, and Acceleration Business City (ABC).

Company sources indicated that ABC employed IBM Cloud network to help researchers, students, and entrepreneurs to learn about business expertise, networking, and development of go-to-market strategies. Similarly, an official of Telemedi.co, Pawel Sieczkiewicz, has stated, “We probably would not have attempted such a large move without relying on IBM Cloud, which can help us to do that in a smooth manner.”

Experts are of the view that the rising popularity of the corporate giant’s technologies would not only increase its market share, but also improve its reputation in the highly globalized world.

Industry sources have reported that Bluemix was introduced in 2014 and IBM had disbursed $1,000,000,000 to launch it. Since its introduction, it has grown rapidly. In 2013, the SoftLayer platform was integrated into IBM Cloud, which played a significant role in improving the transparency and scalability of enterprises.

Industry experts believe that company’s rising popularity in the region would send a threatening message to its rivals, who might respond in an aggressive manner. It is probable that Asian organizations might follow the footsteps of their European counterparts. IBM’s management should now take steps to provide its cloud services in an efficient manner to live up to the expectations of the competitive organizations.